New Artistry Serums: a skincare revolution for skin

2025.05.05 | Beauty & Personal Care | Press Release

Artistry™, a premium skincare and make-up brand exclusively distributed by Amway, introduces the revolutionary Artistry Skin Nutrition™ Defying & Correcting Serums designed to protect and strengthen skin´s proteins like collagen and elastin while combating the signs of aging with cutting-edge ingredients and advanced technology.

Taking care of your skin from a young age is crucial to preserving its health and beauty over time. As we age, collagen and elastin production naturally declines, leading to wrinkles, loss of elasticity, and an uneven skin tone. For this reason, it is important to invest now in long-term healthy-looking skin. The new Artistry serums harness the power of plant-derived peptides and potent phytonutrients to support and safeguard the skin’s proteins, ensuring a youthful-looking, radiant complexion for years to come.

 

Artistry’s New Serums are Unique

The new Artistry serums stand out due to their exceptional formulation and scientifically proven effectiveness. These innovative products have been clinically tested and shown to target ten signs of aging, delivering visibly younger-looking skin in just one week. Thanks to cutting-edge technology, they incorporate advanced ingredients like amino acids with pore reduction technology, and cranberry biopeptides, offering results similar to retinol without the risk of irritation. Their lightweight and fast-absorbing formula ensures deep hydration while simultaneously reducing the appearance of fine lines, making the skin firmer, more radiant, and youthful-looking.

 

Two Formulas for Every Need

🔹 Defying Serum: ideal for preventing and minimizing early signs of aging, improving skin elasticity, and refining pores.
🔹 Correcting Serum: perfect for mature skin, correcting deep wrinkles, improving texture, and providing an immediate lifting effect.

 

Key Ingredients for Exceptional Results

Cranberry biopeptide for retinol-like effects
Microalgae and vegan collagen complex for firming action
Lactic acid and white willow bark for gentle exfoliation
Japanese plum and holy basil extract for powerful antioxidant protection
Nutrilite™ White Chia Peptide and Liposome blend for nourished, resilient skin

Amino Acids for pore reduction while essential proteins help skin feel smooth & elastic

 

Proven Visible Results

Clinical studies have demonstrated the remarkable efficacy of Artistry’s new serums. After just one use, skin hydration increased immediately by 162%. Over an eight-week period, 91% of users reported an overall improvement in their skin’s appearance, while after twelve weeks, 94% noticed a significant reduction in deep wrinkles, revealing a more youthful and radiant complexion.

 

 

Sustainability and Safety

The new Artistry serums are formulated with sustainably sourced ingredients and adhere to Artistry Clean Beauty Standards, ensuring maximum safety and environmental responsibility. The packaging is made from 30% post-consumer recycled (PCR) plastic, reducing ecological impact.

 

 

A Complete Skincare Routine for Maximum Results

For optimal anti-aging benefits, pair the serums with Artistry Skin Nutrition products and Vitamin C+HA3, boosting antioxidant protection by 46% compared to Vitamin C alone.

The new Artistry Skin Nutrition Defying & Correcting Serums are now available at amway.com. Join the skincare revolution and invest in your long-term beauty today!

 

 

 

 

About the Artistry Brand

Artistry is the only beauty brand backed by Nutrilite*, the world’s number 1 selling brand of plant-based vitamins and dietary supplements. Building on a combined 145 years of experience in nutrition, wellness, and beauty, Artistry™ products are powered by cutting-edge skin science and plant-based phytonutrients to target every person’s unique needs. Healthy Beauty is also Clean Beauty with a goal to formulate all future Artistry™ products according to the Artistry™ Clean Guidelines with Vegan** formulas, pure, safe ingredients, better manufacturing processes, and more. With Artistry™ products, beauty no longer has to be a choice or a compromise. Artistry™ products are sold through Amway Business Owners in more than 100 countries and territories worldwide.

*Nutrilite includes sales of both Nutrilite and Nutriway-branded products

*Verified by Global Data based on 2021 data

**Refers to the global Artistry Skin Nutrition™ formulations

About Amway

Amway is an entrepreneur-led health and wellbeing company headquartered in Ada, Michigan. It is committed to helping people live better, healthier lives across more than 100 markets worldwide. According to Forbes magazine, Amway is among the Top 100 privately held companies in the United States. Top-selling brands for Amway are Nutrilite™, Artistry™, eSpring™ and XS™ power drinks—all sold exclusively by entrepreneurs who are known as Amway Business Owners. Amway is the No. 1 direct selling business in the world, according to the 2023 Direct Selling News Global 100 list, with generated sales of USD 7.7 billion in 2023. For company news, visit https://news.amway.eu/

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