{"id":13585,"date":"2025-03-18T08:00:00","date_gmt":"2025-03-18T08:00:00","guid":{"rendered":"https:\/\/news.amway.eu\/?p=13585"},"modified":"2025-03-17T09:33:42","modified_gmt":"2025-03-17T09:33:42","slug":"amway-posiluje-svou-pozici-5-narust-trzeb-v-regionu-esan-na-424-milionu-usd-v-roce-2024-a-jmenovani-jona-l-voskuila-novym-reditelem-regionu","status":"publish","type":"post","link":"https:\/\/news.amway.eu\/cs\/amway-posiluje-svou-pozici-5-narust-trzeb-v-regionu-esan-na-424-milionu-usd-v-roce-2024-a-jmenovani-jona-l-voskuila-novym-reditelem-regionu\/","title":{"rendered":"Amway posiluje svou pozici: 5% n\u00e1r\u016fst tr\u017eeb v regionu ESAN na 424 milion\u016f USD v roce 2024 a jmenov\u00e1n\u00ed Jona L. Voskuila nov\u00fdm \u0159editelem regionu"},"content":{"rendered":"

Praha, 18. b\u0159ezna<\/em><\/strong> \u2013 Spole\u010dnost Amway, nejv\u011bt\u0161\u00ed spole\u010dnost p\u0159\u00edm\u00e9ho prodeje na sv\u011bt\u011b[1]<\/sup><\/a>, zve\u0159ejnila sv\u00e9 finan\u010dn\u00ed v\u00fdsledky za rok 2024 a ozn\u00e1mila kl\u00ed\u010dov\u00e9 zm\u011bny v managementu, \u010d\u00edm\u017e potvrzuje svou vedouc\u00ed pozici v odv\u011btv\u00ed. V\u00fdznamn\u00fdm faktorem glob\u00e1ln\u00edch tr\u017eeb ve v\u00fd\u0161i 7,4 miliardy USD byl r\u016fst v regionu ESAN (Evropa, Ji\u017en\u00ed Afrika, Austr\u00e1lie a Nov\u00fd Z\u00e9land), kde tr\u017eby vzrostly o 5 % oproti p\u0159edchoz\u00edmu roku a dos\u00e1hly celkov\u00e9 v\u00fd\u0161e 424 milion\u016f USD<\/strong>. Tento \u00fasp\u011bch je v\u00fdsledkem strategick\u00e9ho zam\u011b\u0159en\u00ed na specifick\u00e9 pot\u0159eby regionu a hlubok\u00e9 znalosti spot\u0159ebitelsk\u00fdch trend\u016f. Mezi trhy regionu ESAN se obzvl\u00e1\u0161t\u011b da\u0159ilo \u010cesk\u00e9 republice<\/strong>, kter\u00e1 zaznamenala 8% meziro\u010dn\u00ed r\u016fst<\/strong> a potvrdila svou silnou pozici v r\u00e1mci regionu.<\/p>\n

Nov\u00fdm gener\u00e1ln\u00edm \u0159editelem regionu Amway ESAN byl jmenov\u00e1n Jon L. Voskuil<\/strong>, je\u017e m\u00e1 v\u00edce ne\u017e 30 let zku\u0161enost\u00ed v glob\u00e1ln\u00edm strategick\u00e9m \u0159\u00edzen\u00ed<\/strong>. Zodpov\u011bdn\u00fd bude za obchodn\u00ed v\u00fdsledky, spolupr\u00e1ci s distributory a\u00a0implementaci tr\u017en\u00edch strategi\u00ed. Povede tak\u00e9 v\u00edce ne\u017e 1 100 zam\u011bstnanc\u016f v\u00a0cel\u00e9m regionu. P\u0159ed sv\u00fdm jmenov\u00e1n\u00edm p\u016fsobil jako viceprezident pro strategii a rozvoj korpor\u00e1tn\u00edch aktivit, kde se pod\u00edlel na definov\u00e1n\u00ed a\u00a0implementaci podnikov\u00fdch strategi\u00ed a vedl kl\u00ed\u010dov\u00e9 rozvojov\u00e9 iniciativy.<\/p>\n

\u201eV\u0161e, co d\u011bl\u00e1me, vych\u00e1z\u00ed z na\u0161eho z\u00e1vazku k \u00fasp\u011bchu podnikatel\u016f Amway (ABO) a spokojenosti jejich z\u00e1kazn\u00edk\u016f,“<\/em> uvedl Jon L. Voskuil. \u201eNa\u0161\u00edm c\u00edlem je i nad\u00e1le stav\u011bt na strategii zam\u011b\u0159en\u00e9 na zdrav\u00ed a wellbeing, kter\u00e1 umo\u017e\u0148uje udr\u017eiteln\u00fd r\u016fst na\u0161ich trh\u016f. <\/em>N\u00e1r\u016fst tr\u017eeb o 5 % v roce 2024 je jasn\u00fdm d\u016fkazem spr\u00e1vnosti na\u0161\u00ed strategie. Budeme pokra\u010dovat v investic\u00edch do inovac\u00ed v\u00a0oblasti wellbeing a nab\u00eddky \u0159e\u0161en\u00ed na m\u00edru, spolu s modernizac\u00ed digit\u00e1ln\u00edch platforem a n\u00e1stroj\u016f,\u00a0 abychom podpo\u0159ili n\u00e1\u0161 dal\u0161\u00ed r\u016fst.“<\/em><\/p>\n

Amway zakon\u010dila rok 2024 s glob\u00e1ln\u00edmi tr\u017ebami ve v\u00fd\u0161i 7,4 miliardy USD<\/strong>. I kdy\u017e to p\u0159edstavuje 3% pokles<\/strong> oproti p\u0159edchoz\u00edmu roku v d\u016fsledku siln\u00e9ho americk\u00e9ho dolaru, spole\u010dnost zaznamenala pozitivn\u00ed trendy v kl\u00ed\u010dov\u00fdch oblastech, kter\u00e9 potvrzuj\u00ed jej\u00ed zam\u011b\u0159en\u00ed na zdrav\u00ed a wellbeing. Krom\u011b toho podnikla v\u00fdznamn\u00e9 kroky v oblasti provozn\u00edch inovac\u00ed a person\u00e1ln\u00edch zm\u011bn, kter\u00e9 maj\u00ed podpo\u0159it dlouhodob\u00fd r\u016fst.<\/p>\n

Siln\u00fd soci\u00e1ln\u00ed dopad v regionu ESAN<\/strong><\/h3>\n

Spole\u010dn\u011b s \u00fasp\u011b\u0161n\u00fdmi obchodn\u00edmi v\u00fdsledky v roce 2024 dost\u00e1la spole\u010dnost Amway i sv\u016fj z\u00e1vazek ke spole\u010densk\u00e9 odpov\u011bdnosti. V reakci na p\u0159\u00edrodn\u00ed katastrofy<\/strong>, kter\u00e9 postihly region ESAN, poskytla Amway \u00a0ve spolupr\u00e1ci s \u010cerven\u00fdm k\u0159\u00ed\u017eem okam\u017eitou humanit\u00e1rn\u00ed pomoc<\/strong> formou finan\u010dn\u00edch dar\u016f a materi\u00e1ln\u00ed podpory komunit\u00e1m ve \u0160pan\u011blsku, N\u011bmecku a ve st\u0159edn\u00ed i v\u00fdchodn\u00ed Evrop\u011b.<\/strong><\/p>\n

V souladu se sv\u00fdmi z\u00e1kladn\u00edmi hodnotami pos\u00edlila Amway tak\u00e9 spolupr\u00e1ci s v\u00edce ne\u017e osmi potravinov\u00fdmi bankami a neziskov\u00fdmi organizacemi<\/strong> po cel\u00e9m regionu ESAN. Celkem darovala v\u00edce ne\u017e 162 000 produkt\u016f<\/strong> v odhadovan\u00e9 maloobchodn\u00ed hodnot\u011b 3,5 milionu eur<\/strong>[3]<\/sup><\/strong><\/a>, \u010d\u00edm\u017e prom\u011bnila p\u0159ebyte\u010dn\u00e9 z\u00e1soby v nezbytn\u00e9 zdroje pro zraniteln\u00e9 komunity. Tyto iniciativy podtrhuj\u00ed odhodl\u00e1n\u00ed spole\u010dnosti p\u0159in\u00e1\u0161et skute\u010dnou zm\u011bnu<\/strong> a budovat udr\u017eitelnou pomoc skrze komunitn\u011b zam\u011b\u0159en\u00e9 aktivity.<\/p>\n

Segment zdrav\u00ed a wellbeing v centru pozornosti<\/strong><\/h3>\n

Rok 2024 byl pro Amway dal\u0161\u00edm \u00fasp\u011b\u0161n\u00fdm rokem v oblasti v\u00fd\u017eivy<\/strong>, kter\u00e1 celosv\u011btov\u011b zaznamenala 2% r\u016fst<\/strong> a nyn\u00ed p\u0159edstavuje 64 % celkov\u00fdch tr\u017eeb spole\u010dnosti<\/strong>. Zna\u010dka Nutrilite\u2122<\/strong> si i nad\u00e1le dr\u017e\u00ed pozici sv\u011btov\u00e9 jedni\u010dky v prodeji vitam\u00edn\u016f a dopl\u0148k\u016f stravy<\/strong>*. Tento trend odr\u00e1\u017e\u00ed rostouc\u00ed spot\u0159ebitelskou popt\u00e1vku po v\u011bdecky podlo\u017een\u00fdch produktech a komplexn\u00edm p\u0159\u00edstupu ke zdrav\u00ed. V reakci na tuto rostouc\u00ed pot\u0159ebu p\u0159edstavila spole\u010dnost Amway na v\u011bt\u0161in\u011b trz\u00edch nov\u00e9 \u0159e\u0161en\u00ed<\/strong> \u2013 pe\u010dliv\u011b sestaven\u00e9 produktov\u00e9 kombinace dopln\u011bn\u00e9 o doporu\u010den\u00e9 denn\u00ed n\u00e1vyky, kter\u00e9 z\u00e1kazn\u00edk\u016fm pom\u00e1haj\u00ed pe\u010dovat o sv\u00e9 zdrav\u00ed holistick\u00fdm zp\u016fsobem<\/strong>. Nap\u0159\u00edklad Amway ESAN ned\u00e1vno uvedla Nutrilite\u2122 Morning Nutrition<\/strong>, inovativn\u00ed wellbeing koncept, kter\u00fd podporuje vyv\u00e1\u017eenou sn\u00eddani a pozitivn\u00ed rann\u00ed rutinu<\/strong>. Pom\u00e1h\u00e1 tak lidem za\u010d\u00edt den zdrav\u011bji a s v\u011bt\u0161\u00ed energi\u00ed.<\/p>\n

S pevn\u00fdm z\u00e1kladem, dynamick\u00fdm veden\u00edm a odhodl\u00e1n\u00edm p\u0159in\u00e1\u0161et inovativn\u00ed produkty v oblasti zdrav\u00ed a\u00a0wellbeingu je Amway p\u0159ipravena na dal\u0161\u00ed r\u016fst a pozitivn\u00ed dopad<\/strong> v nadch\u00e1zej\u00edc\u00edch letech.<\/p>\n

O spole\u010dnosti Amway<\/strong><\/h3>\n

Amway je celosv\u011btov\u00e1 spole\u010dnost zam\u011b\u0159en\u00e1 na zdrav\u00ed a wellbeing<\/strong>, kterou vedou nez\u00e1visl\u00ed podnikatel\u00e9 (ABO). S\u00eddl\u00ed v Ad\u011b v Michiganu v USA<\/strong> a obsluhuje z\u00e1kazn\u00edky ve v\u00edce ne\u017e 100 zem\u00edch a teritori\u00edch po cel\u00e9m sv\u011bt\u011b<\/strong>. Mezi jej\u00ed nejprod\u00e1van\u011bj\u0161\u00ed zna\u010dky pat\u0159\u00ed Nutrilite\u2122, Artistry\u2122 a XS\u2122<\/strong>, kter\u00e9 jsou dostupn\u00e9 v\u00fdhradn\u011b prost\u0159ednictv\u00edm podnikatel\u016f Amway<\/strong>.<\/p>\n

Amway je nejv\u011bt\u0161\u00ed spole\u010dnost\u00ed p\u0159\u00edm\u00e9ho prodeje na sv\u011bt\u011b<\/strong>, jak potvrzuje \u017eeb\u0159\u00ed\u010dek 2024 Direct Selling News Global 100<\/strong>.<\/p>\n

V\u00edce informac\u00ed naleznete na: https:\/\/news.amway.eu<\/strong><\/a><\/p>\n

*Zdroj: GlobalData, www.gdretail.net\/amway-claims<\/a>. Hodnocen\u00ed na z\u00e1klad\u011b maloobchodn\u00edho pod\u00edlu.<\/p>\n

\n

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[1]<\/a> \u00a0https:\/\/www.directsellingnews.com\/global-100-lists\/<\/a><\/p>\n

[2]<\/a> Zdroj: GlobalData, www.gdretail.net\/amway-claims<\/a>. Hodnocen\u00ed zalo\u017een\u00e9 na pod\u00edlu maloobchodn\u00ed hodnoty. Zahrnuje prodeje produkt\u016f zna\u010dek Nutrilite a Nutriway.<\/p>\n

[3]<\/a>Dary ocen\u011bny p\u0159ibli\u017en\u011b na maloobchodn\u00ed hodnotu, v\u010detn\u011b DPH.<\/p>\n","protected":false},"excerpt":{"rendered":"

Praha, 18. b\u0159ezna \u2013 Spole\u010dnost Amway, nejv\u011bt\u0161\u00ed spole\u010dnost p\u0159\u00edm\u00e9ho prodeje na sv\u011bt\u011b[1], zve\u0159ejnila sv\u00e9 finan\u010dn\u00ed v\u00fdsledky za rok 2024 a ozn\u00e1mila kl\u00ed\u010dov\u00e9 zm\u011bny v managementu, \u010d\u00edm\u017e potvrzuje svou vedouc\u00ed pozici v odv\u011btv\u00ed. V\u00fdznamn\u00fdm faktorem glob\u00e1ln\u00edch tr\u017eeb ve v\u00fd\u0161i 7,4 miliardy USD byl r\u016fst v regionu ESAN (Evropa, Ji\u017en\u00ed Afrika, Austr\u00e1lie a Nov\u00fd Z\u00e9land), kde tr\u017eby […]<\/p>\n","protected":false},"author":2,"featured_media":13575,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20,13],"tags":[],"class_list":["post-13585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amway","category-press-release","post_year-583"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/posts\/13585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/comments?post=13585"}],"version-history":[{"count":2,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/posts\/13585\/revisions"}],"predecessor-version":[{"id":13587,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/posts\/13585\/revisions\/13587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/media\/13575"}],"wp:attachment":[{"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/media?parent=13585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/categories?post=13585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.amway.eu\/cs\/wp-json\/wp\/v2\/tags?post=13585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

Spole\u010dnost tak\u00e9 pokra\u010dovala v podpo\u0159e Ukrajiny, kde financovala vybaven\u00ed zdravotnick\u00fdch za\u0159\u00edzen\u00ed a\u00a0podporovala sportovn\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed ve spolupr\u00e1ci s neziskovou organizac\u00ed Spundbond NGO<\/strong>. Spole\u010dnost Amway byla ned\u00e1vno jmenov\u00e1na \u010d\u00edslem jedna v p\u0159\u00edm\u00e9m prodeji na ukrajinsk\u00e9m trhu<\/strong>[2]<\/sup><\/strong><\/a>, p\u0159i\u010dem\u017e od za\u010d\u00e1tku v\u00e1lky investovala do t\u00e9to iniciativy t\u00e9m\u011b\u0159 p\u016fl mi<\/strong>lionu americk\u00fdch dolar\u016f<\/strong>.<\/p>\n