Clearer labels, better understanding2019.04.13 -
Choosing the right NUTRILITE food supplement just got easier with the new-look labels
In 1934, NUTRILITE pioneered the use of powerful phytonutrients in food supplements. That’s a long time to build up our research and scientific knowledge on the benefits of food supplements. It’s why we can still offer safe, high-quality and trusted products still, more than 80 years later! Plus, we provide a sustainable portfolio, from sustainable farming.
Designed to complement your diet and help address any nutrient deficiencies, NUTRILITE supports you in achieving optimal wellbeing, providing the connection to nature that our bodies need, and that also fits today’s busy lifestyles. It’s often hard to eat the recommended daily amount of fruit and vegetables, which can affect our overall health negatively. NUTRILITE, with its exclusive seed-to-supplement process that ensures peak concentrations of phytonutrients, helps bridge any nutritional gap.
New-look labels for clearer understanding
Move the slider to view the changes to our design!
The science goes deep, but we want you and your customers to understand more easily exactly what each food supplement provides. With this simple concept in mind, we’ve redesigned the labels on the bottles of all NUTRILITE food supplements to be more consistent – and easy to comprehend. So finding the right food supplement is as simple as glancing at the bottle. Immediately, customers see exactly what they need to know: what’s inside, what it’s for and how to take it.
They also see which natural ingredients are in the product from the images we use, and will be able to grasp the key benefits from our clear icons so they know what they are buying.
More informative, easier to sell
This clear presentation helps customers understand the benefits at a glance. Having a clear overview of the key information right on the label will also help you in your sales. Customers like to feel informed, and they will be after just a quick glance at the bottle.
The enhanced and consistent NUTRILITE packaging is designed to help you to choose, use and share NUTRILITE food supplements. The redesign is also part of our drive for compliance.
The NUTRILITE portfolio simplified
To provide a clear overview of the whole range of food supplements and to make it easier for you to sell them, the NUTRILITE portfolio is divided into these easy-to-follow categories:
- Foundational food supplements
Foundational nutrition makes up the building blocks that everyone requires, regardless of gender, age and background.
- Targeted food supplements
These help address unique concerns. You can find food supplements that support your entire body by addressing specific supplement nutrition needs like support for the heart, bones, or immune system, but also food supplements dedicated to women, men or kids.
- Additional weight management
Controlling calorie intake, while maintaining a balance of nutrients, is greatly facilitated by NUTRILITE food supplements.
- Beauty from within
These supplements work from within, helping to reveal the inner radiance and luminosity of your skin.
- Active lifestyle
The NUTRILITE active lifestyle product range was developed specifically to help you keep in optimal shape while exercising.
Regardless of age or lifestyle, NUTRILITE has a high-quality product to support the nutritional needs of people on their way to optimal health – that everyone can understand at a glance.